Are Customer Needs Assessments Dead?  Part Two

Are Customer Needs Assessments Dead? Part Two

Part Two: What You Should (and Shouldn’t!) be Asking in Your CNA Last week in Part One of this post, we talked about how adding in powerful recommendations will help guide your CNA and lead your client to get the most out of the CNA process. But sometimes, you...
Are Customer Needs Assessments Dead?  Part One

Are Customer Needs Assessments Dead? Part One

Part One: How to Use Powerful Recommendations to Drive CNA Success As we navigate the changes in our world right now, I think it’s important to focus on the Customer Needs Assessment (CNA.) We’re living in a world where people are limited in cash, limited on funds,...
9 Ways to Avoid the Summer Media Sales Slump

9 Ways to Avoid the Summer Media Sales Slump

Summer has always been a rough time for sales professionals, and COVID-19 is only adding to that uphill push. Take a look at these 9 sales tips from Ryan Dohrn to maximize your summer sales outreach in 2020! – Editors   It can be tempting to give in to the...