by Ryan Dohrn | Nov 13, 2018 | Ad Sales
Prospecting is hard work. You can have the best product and be the best closer in the world, but if you don’t know how to prospect new business, you are not going to get anywhere. So where do we start? How can we be better at it? Here are my 10 tips for...
by Ryan Dohrn | Nov 1, 2018 | Event Management
Do you ever analyze your annual live event through a digital lens? You might be leaving some revenue on the table. There’s podcasts, webcasts, app contests, even online learning opportunities. We consulted digital sales expert and event veteran Ryan Dohrn to share...
by Ryan Dohrn | Sep 27, 2018 | Ad Sales
If email is used in the right way it can truly help the sales professional win and grow business. Before we get into the best sales subject lines for email success, remember this about email: Email does not replace the phone. Sales superstars know how to balance...
by Ryan Dohrn | Aug 28, 2018 | Ad Sales
In ad sales trainings, I am always asked for great stats that my students can share with their clients. I normally ask…Why? And did you know that many people will be more confused after a stat than before? The thing about statistics is that ad sales reps LOVE to...
by Ryan Dohrn | Jun 14, 2018 | Ad Sales
Last week, I wrote about how to bring structure to the very first sales call to give myself the best chance of making a sale. (And to enjoy that heady feeling as often as possible!) The first 3 steps I take in every single sales call are to: Build trust. Share...
