by Ryan Dohrn | Jan 15, 2021 | Ad Sales, Publishing Management, Sales
For many sales people working from home is the new normal. But does that mean we should stick with all our normal sales work tactics? No! Previously I wrote an article with tips for managing remote workers. But now I’ve pulled together 7 tips I’d highly...
by Ryan Dohrn | Dec 7, 2020 | Ad Sales, Online Revenue, Sales
The end of 2020 is drawing closer and closer. While many people are ready to scrap this whole year, there is still time to finish 2020 strong and set yourself up for an even more successful 2021. Last week, I shared my first five recommendations. And I know you’ve...
by Ryan Dohrn | Nov 30, 2020 | Ad Sales, Online Revenue, Sales
What a crazy year it’s been. It seems like it was March just yesterday, and we were talking about helping our advertisers survive the first COVID lockdown. But we’re moving into that time of year when we need to close out 2020 sales in as strong of a way as possible....
by Ryan Dohrn | Sep 2, 2020 | Ad Sales, Sales
Part Two: What You Should (and Shouldn’t!) be Asking in Your CNA Last week in Part One of this post, we talked about how adding in powerful recommendations will help guide your CNA and lead your client to get the most out of the CNA process. But sometimes, you...
by Ryan Dohrn | Aug 19, 2020 | Ad Sales, Sales
Part One: How to Use Powerful Recommendations to Drive CNA Success As we navigate the changes in our world right now, I think it’s important to focus on the Customer Needs Assessment (CNA.) We’re living in a world where people are limited in cash, limited on funds,...