Step right up and get your revenue-generating tips, tactics, and strategies here! Need motivation & training tips to supercharge your sales? A tune-up for your digital publishing strategy? Technology & tools to support your business growth? Insights into how to expand your live events program? Niched Out! delivers 100% practical revenue-generating ideas and insights for target-audience publishers! No filler. No rehashed media industry news. Just the straight skinny on revenue strategies to help you grow your media business!
Revenue, Database, and Leads – Oh My!
Indy’s Child is a parenting magazine based out of Indianapolis, Indiana. Our magazine prides itself on being the ultimate parenting resource for families living in the greater Indianapolis area and beyond. We turned to contesting as a new opportunity to drive revenue,...
Niche “School” is In! Fall Revenue Idea Refresh
January 1st is a fresh start date for most folks. But for me, fall always signals that “new beginnings” feeling. I may not have a new Star Wars lunch box anymore... But my pencils are sharpened, and I’m ready to take notes on fresh business growth ideas! Just in case...
Traditional Print vs Digital Content: Can One Editorial Team do Both?
We know the reader experience is VERY different between print and digital. But whether we want to admit it or not, there can also be big differences in the writing experience as well. Digital writing differs from traditional print with the kinds of immediate "hooks"...
Top 20 Power Words to Use in Ad Sales
People say there is power in the words you use, so I did a little research into the most potent power words to suggest in my media sales training. I looked for words that evoke emotion; words that show proven power in the sales arena. What I found is the list that...
How to Funnel In More Revenue from Your Events
Events are likely one of the biggest revenue drivers (and if they’re not, they should be!) Everyone knows, the more people you get to your event – the BIGGER the revenue it delivers. When it comes to marketing your events, your email database is your most valuable...
