by Kristi Dougherty | Jul 1, 2020 | Ad Sales, Marketing, Sales, Social Media, Speakers
Publishers are always looking for ways to increase advertising revenue – especially in digital channels. Programmatic comes up often as an ad-revenue driver, but there still seems to be some mystery around what Programmatic really is and if it’s only for the “big...
by Ryan Dohrn | Jun 19, 2020 | Ad Sales, Publishing Management, Sales
Welcome to Part Two of Reigniting Advertiser Conversations! If you missed Part One last week, here are the first four ideas for getting back to ad sales business: Idea 1: Start Sales Conversations Now Idea 2: Recognize a Lot of People are Still Working at Home Idea 3:...
by Ryan Dohrn | Jun 12, 2020 | Ad Sales, Publishing Management, Sales
The dramatic impact that the novel coronavirus has had on the United States and the world is undeniable. There are many different ways to view what has happened, and I do not wish to be political—I trust that everyone can handle politics in their own way. For our...
![Don’t be a Zoom Zombie! [VIDEO]](https://www.nichemediahq.com/wp-content/uploads/2017/01/adsales.png)
by Kristi Dougherty | May 20, 2020 | Ad Sales, Marketing, Sales, Social Media, Speakers
Quick – how many Zoom calls have you been on today? (Or MS Teams, Google Hangouts, GoTo Meeting, or any of the other video call programs for that matter.) Video calls have exploded due to COVID-19 and remote workers. Make sure you are at your best on each call! Even...
by Megan Black | May 13, 2020 | Ad Sales, Audience Development, Event Management, Marketing, Online Revenue, Publishing Management, Sales
Earlier this week we walked down the virtual red carpet to watch the 2020 Nichee Awards. While the ceremony may have seemed a little different than years past, this was our biggest Nichee Awards EVER! Biggest Nichees Ever! To cover all the top themes in the niche...
by Ryan Dohrn | Apr 30, 2020 | Ad Sales, Publishing Management, Sales
For many sales people working from home is the new normal. But does that mean we should stick with all our normal sales work tactics? No! A few weeks ago, I wrote an article with tips for managing remote workers. But now I’ve pulled together 7 tips I’d...
