by Niche Media Staff | Dec 13, 2020 | Audience Development, Marketing, Online Revenue, Publishing Management
2020 may have been a bit rough. But for many niche publishers, audience loyalty is bridging the gap in revenue and engagement right now. Now is the time to fine tune your audience strategies as you look forward to 2021. Ashley Mulder, COO at Twenty First Digital, has...
by Ryan Dohrn | Dec 7, 2020 | Ad Sales, Online Revenue, Sales
The end of 2020 is drawing closer and closer. While many people are ready to scrap this whole year, there is still time to finish 2020 strong and set yourself up for an even more successful 2021. Last week, I shared my first five recommendations. And I know you’ve...
by Ryan Dohrn | Nov 30, 2020 | Ad Sales, Online Revenue, Sales
What a crazy year it’s been. It seems like it was March just yesterday, and we were talking about helping our advertisers survive the first COVID lockdown. But we’re moving into that time of year when we need to close out 2020 sales in as strong of a way as possible....
by Niche Media Staff | Nov 12, 2020 | Ad Sales, Online Revenue, Publishing Management, Sales
When it comes to sales, advertisers want to feel confident in their ability to deliver and grow their ROI. In our most recent webinar, Rick Schumacher, Executive Editor & Publisher of LBM Journal, joined us to share the huge impact the Baxter Research Center has...
by Ryan Kulage | Oct 15, 2020 | Ad Sales, Audience Development, Online Revenue, Sales
Going into 2020, you likely had high hopes of revenue and database goals you planned to achieve throughout the year. Then came Covid-19 and your goals likely took a significant hit. Your company can’t afford to sit and wait for things to get back to normal. You need a...
by Megan Black | Aug 5, 2020 | Audience Development, Event Management, Online Revenue, Sales
Music + beer is always good in my book. But when you combine that with contests, you’ve got a winning campaign. The Music To My Beers podcast wanted to reach their audience on a deeper level, and with March bringing bracket fever, a beer-themed voting bracket seemed...
