Niche Publishing: Generate Revenue with Videos

Sound, lighting, editing, oh my! Now more than ever, you can create video content in a cost-effective and compelling way. Here’s the facts: Online video audiences are on the rise and are expected to at least double to 1.5 billion people. Video content Read More

Power Move: Partner with Advertisers for Videos!

Bright idea: Partner with your advertisers to produce promotional, informative videos…that lead to conversions. Yeah, you know all about that. It’s not always the easiest alternative for a small-to-medium publisher with a tight budget. But have you tried it yet? Of course you want Read More

Creating the Best of Both: How to Sell Digital AND Print for the Ultimate Ad Package

Many advertisers think that digital is the less expensive alternative when really it’s not. And more than ever, advertisers are turning to Google AdWords, Facebook and other online-only digital ad opportunities….and leaving you and your niche magazine’s advertising opportunities out in the cold. So what’s the Read More

The Stats Don’t Lie! Monetizing Video with Publisher Tim Hermes

Video is the #1 consumed media online. Have you fully embraced a video strategy, or does video feel outside your current staffing capabilities? We checked in with niche publisher Tim Hermes on how to best develop a solid video strategy that generates revenue. NMHQ: Read More

The Social Media Time Commitment: How DO Niche Publishers do it??

So I’ll start by saying my personal social media efforts are lacking. Unless you’re Kim Kardashian, or other made-for-TV celebrities who have oodles of time on their hands, keeping up with social media posting from a corporate perspective is daunting. Many people Read More