For 80+ years BPA Worldwide has been a not-for-profit assurance service provider. BPA was originally created by media industry professionals to audit audience claims using its iCompli service. They verify compliance to defined government, industry, and organizational standards as well as adherence to privacy, data protection, sustainability guidelines and best practices.
BPA launched the BPA Media Exchange, a programmatic publisher collective, to bring “go to market” opportunities to its publisher members. The Media Exchange provides access to demand from major trading desks, DSPs and brands, as well as guaranteed inventory sold by publishers. The platform enables diversified demand sources across a variety of screens and channels.